THE BEGINNINGS
INF Esports was founded in 2017, later in 2022 revived and rebranded with a clear mission: to provide ambitious amateur and semi-professional players with a professional platform to grow and compete. What started as a small project quickly evolved into a full-fledged organization with a strong identity, competitive teams, and a growing community.
Vision & Growth
To ensure long-term operations and reduce our reliance on investors, we looked for new ways to grow sustainably. Inspired by German streetwear brands, we set out to rethink merchandising — not just as a revenue stream, but as a cultural statement. Our goal: to embody the spirit of esports and gaming through fashion. Encouraged by conversations with industry figures, including H4X.GG — former main sponsor of DreamHack events — we realized we're on the right path. INF isn’t just a brand. It’s a lifestyle.
From Fabric to Identity
Today, our fashion line tells a piece of that journey — each of its five designs reflects a chapter of our story, shaped over more than five years of passion, growth, and community. From the rebirth of PHOENIX to the quiet power of INFLUENCE, our drops aren’t just merch — they’re how we wear who we are.
Legacy in the Making
Since our relaunch, a lot has changed. Over our full journey, we've fielded more than 10 teams, supported 50 players across 15+ nations, and claimed 4 titles. INF has made its mark — a recognized name in our space: competitive, consistent, and here to stay. And this is only the beginning of what we aim to build.